Market Linkages and Business Development Services (BDS)
Business development services are designed to help micro, small, and medium enterprises and cooperatives to overcome barriers to increased profitability by improving their productivity and access to high value markets. In this way they can create and sustain productive, remunerative and good quality jobs, reduce poverty, and contribute to the development of the local economies. These services include training, consultancy and advisory services, marketing assistance, information, technology development and transfer, business linkage promotion, and linkages to finance and financial services.
Fineline has been contracted by USAID to manage the market linkage projects on Passion Fruits in Embu/Meru, Eastern Province and the Mango in Makueni district and Mpeketoni, Coast Province. Fineline facilitates a link between farmers and exporters ensuring that farmers get a better return on their produce.
Fineline continues to explore new and potential opportunities of developing other market linkages and for commercialization of existing ones to ensure sustainability.